Traditional vs new online marketing technology
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As someone involved in IT, I try by all means to convince other people to do likewise. It is said Zimbabwe, and Africa as a whole lag behind in ICT usage. According to Zimbablog,”It is said that less than 2% of ALL content on the web is from Africa.” Does this mean Zimbabeans or rather Africans resist to change?
Early this year, I was having a meeting with one big dhara in the tourism sector. I wanted to offer him online marketing services. He seemed not to be in the room and nodded all the way till the meeting ended. At the end, I was suprised when he simply said, “Send an email to my secretary and she will print it for me to read.” I looked around his office and noticed the dude had no computer on his desk. Read more
